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Speakers

Kellie Brown
Storykeller Productions

Kellie has worked in social and digital media and creative content production locally and abroad for over 10 years spending six as Foxtel’s self-proclaimed Social Media Kween!

Kellie spearheaded digital and social content production across the Foxtel platform, launching some of the biggest TV shows in the world into the Australian market including Game of Thrones, Big Little Lies and The Walking Dead as well as producing bespoke content for Foxtel’s award-winning local productions such as Wentworth, Picnic At Hanging Rock, Lambs of God, A Place To Call Home, Ron Iddles: The Good Cop, The Kettering Incident and Secret City across the digital and social landscape earning numerous industry awards, multiple Gold Promax Awards and even bagging a Cannes Lion for Outstanding Innovation.

Post Foxtel, Kellie headed to Fremantle Media in a Creative Content Production role tasked with bringing a ‘new-vibe’ to one of Australia’s most iconic tv series, Neighbours and took on a Series Producer role at The Voice Australia managing the digital and social story for Season 9. In September last year, she launched her own Creative Content Production House, Storykeller Productions.

Love it or be slightly disturbed by it, Kellie is #EXTRA in every sense of the word – but as a born storyteller this is what gives her an edge in being able to connect audiences with content in a meaningful way.

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Creative Content Production: Storytelling that sticks! By Kellie Brown

Take your creative content somewhere you’ve never taken it before through the art of strategic storytelling.

  • Why social + digital content is where it’s at.
  • Promo Producing v Creative Content Producing – there’s no more us + them!
  • Purpose-fit content – why where your content lives should determine your approach to the creative.
  • Storytelling unpacked – how to hook your audience + break through the clutter
  • Understanding your audience – who they are, where + how they like to consume content.

Vikki Stephenson
Senior Creative

Vikki Stephenson is a Senior Creative, Consultant and Speaker with 20 years’ experience making award-winning campaigns for the BBC’s highest profile brands: Planet Earth II, Dracula, Panorama, CBeebies.  Her work has been recognised internationally, winning 35+ industry awards – most since becoming a mum and working part-time.

From raising awareness of important topics like 9/11, the Rwandan Genocide and Disability to nurturing children’s creative potential, Vikki is happiest when storytelling meets purpose.

She instigated the BBC’s ‘Stay at Home’ response to Covid lockdown, using comedy to convey a serious message.

She’s interviewed Sir David Attenborough and Hans Zimmer, collaborated with Sigur Ros and her Global ‘Top of the Hour’ for BBC News 24 was the most broadcast sequence on British TV in 2005.

A veteran of fighting a good concept’s corner, Vikki is also a champion.  She passionately believes in empowering others, from mentoring developing talent to providing creative guidance to under-represented teens for the Ideas Foundation.  She is a Promax Judge, Ambassador for Every Child Needs A Mentor and a vocal advocate for working mums in the industry. 

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Inspiration, Innovation & Things I Learnt the Hard Way by Vikki Stephenson

After more than 20 years learning her craft the hard way, Vikki takes us through her career from production assistant to multi-award winning Senior Creative entrusted with the BBC’s biggest brands.  She’ll explore  tips and tricks of creating great promos and the back stories behind award-winning campaigns like Dracula and Planet Earth II.  Ending with her ‘Ten Tenets of Creativity,’ Vikki’s talk will empower, inspire and galvanise you to take more risks, celebrate your achievements and enjoy the ride along the way.


Pippa Tshabalala
On Air and Creative Services Manager
The Walt Disney Company Africa

Pippa Tshabalala is the On Air and Creative Services Manager at The Walt Disney Company Africa, where she oversees the On Air team, producing promos, marketing creative and graphics for Disney Africa’s stable of brands, including FOX, Disney Channel, National Geographic and ESPN. Previously she was the On Air Manager at ViacomCBS Africa. Pippa has a diverse background in television, animation, video games and academics, having worked as a lecturer, television presenter, magazine editor and a content and promo producer. She is an award winning creative and her accolades include speaking at TEDxSoweto, being named as one of Mail & Guardian’s Top 200 Young South Africans and being listed on BrandSA’s 40 under 40.

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World Gold by Pippa Tshabalala

Gold. The colour of warmth. The colour of sunshine. The colour of “holy shit, that was amazing!” Whether it’s an outstanding performance by an Olympic athlete, or a creative execution that makes you wish you’d thought of it/worked on it/paid someone for it – we all recognise gold as something to aspire to.

Sit back and prepare to be wowed and inspired by some of the best creative our industry has to offer.


Anna Godunova
Head of On-Air Promotion and Creative Director
TNT4 / Match Premier

Anna Godunova has over 13 years of TV marketing experience. As a member of on-air promo teams of a number of Russia’s leading TV channels, she has worked her way up from a copywriter to the department head. Anna is currently the On-Air Promo Director of TNT4 entertainment TV channel, which has received a number of international awards in marketing. Her team can boast about 80 Promax, Golden Trailer and Clio Entertainment awards – more than any other creative TV team in Russia. For the last 5 years, they’ve been trying to prove to the whole world that creative and unorthodox on-air promotion is not only something which is reserved exclusively for the critics and promo contests, but also an effective tool of impacting the viewer’s choice.

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Big Phenomenon of a Small Channel by Anna Godunova

Remember the promo from Russia that swept up multiple Promax Awards from last year? Yes, the one with snippets from different movies that run seamlessly from left to right, up-and-down and no music, only with the sound from the clips.

Join Anna Godunova, Head of On-Air Promotion and Creative Director of the team that created the multiple award-winning promo as she shares their journey that led them here today.

If you have any question that you like to ask Anna, send them to admin@promaxasia.tv


Emile Rademeyer
Executive Director, Creative Strategy
VANDAL

Emile creates innovative image, art, immersive and augmented reality experiences for public, commercial, advertising and entertainment platforms at VANDAL in Sydney, Australia. VANDAL combines physical and digital worlds to bridge the gap between art, advertising, digital media, content and culture. Emile’s recognised talent earns international respect and he’s regarded as one of Australia’s most prolific new media creative trailblazers.

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Welcome to the Metaverse: The Future of Creativity

Creative use of digital technology is transforming art, advertising, entertainment and experiences like never seen before. With physical restrictions in place, digital experiences are growing exponentially in both popularity and adoption. Take a seat and buckle up. You are about to experience the future of creativity, digital connection and enhanced human emotion. Welcome to the Metaverse.


 

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