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Roberto G. Labayen

Roberto G. Labayen
Head for Integrated Creative Communication Management, ABS-CBN Corporation
Promax Asia 2019 Conference Co-Chair

Robert Labayen is Vice President at ABS-CBN Corporation, the Philippines’ leading multi-media network.

As Head of Creative Communication Management (CCM), he is in charge of promoting the company’s image, programs and advocacies. Their works have become part of the Filipino way of life. He was honored by the Creative Guild of the Philippines with a prestigious Lifetime Achievement Award while his Division (CCM) has won World Gold from Promax and The New York Festivals.

Welcome Message

“There are so many things to learn and just as many to unlearn. “Expert” has become a very temporary description because things and thoughts change by the day. That’s why Promax Asia’s theme for this year is Re-Invent. When it comes to entertainment, content and nearly everything creative, Promax is always the highest vantage point where you see the landscape changing.  This year in Singapore, we hope to satisfy your expectations of learning and re-inventing through the interactive sessions led by outstanding speakers, and also the stimulating conversations with your fellow practitioners. For sure, you have interesting insights to share, too! Our expertise may need to get updated every time. But the Promax experience will be valuable throughout your exciting career.
We are excited to see you. Welcome to Promax Asia 2019, November 28 and 29 in Singapore!”