Harvinth Skin is a YouTube star who is widely known for his SkinTV channel. He has gained popularity there for his discussion of Indian and Malaysian culture through original comedic characters and sketches. He has amassed more than 45,000 subscribers to his YouTube channel and his videos boast a collective of 3 million views. One of his most popular videos there, “#YouKnowYoureIndianWhen,” has earned more than 160,000 views.
Harvinth is also the ambassador of Liverpool FC Malaysia and has taken up other endorsements like JD Sports, HonestBee, Air Asia and Heineken, to name a few. He has also been active in the television and radio industry and his gigs include being a World Cup Host on Astro Supersports. He is currently a host of It’s Alif on NTV7, a Malaysian free-to-air television channel.
Panel Session: Watch Me!
Moderated By: Abhishek Rao
Joined By: Johnathan Chua & Saffron Sharpe
The way we watch has come a long way (cliché alert)! The democratization of content, disrupted viewing patterns, content is marketing, authenticity, creators – these buzzwords flood our lives and aren’t merely trends. We talk about content as promos; yes, promotion is not what it used to be, but neither is content! The conversation now about how to convey a message to our target audience, is often the same as how to create content for them.
But what do we know?! Instead, we’ll have a chat with some independent, exciting, creative millennial content creators. They have found their own space in a world that at once belongs to no one, and everyone. Get a peek into how these creators started, their approach to short form, how they make creative decisions, follow trends and find new ones, and shape a voice that makes a connect with young people.