Bill McQueen has worked in television for 23 years, producing promos and television shows- most notably one of Australia’s longest running kids shows, Cheez Tv. Having done the rounds working for such brands as MTV, Disney and Cartoon Network and collecting as bunch of awards along the way Bill settled into his residency of Creative Director for Fox International Channels 4 years ago.  Since then Bill and the team have been busy launching 5 channels (Nat Geo Wild, Nat Geo Adventure, Nat Geo Music, FX and Foxcrime) and creating award-winning campaigns in the process.

Read more on his session... "FX - Rethink, Rework, Rebrand"

Bruce Dunlop has launched and managed some of the most significant promotional and creative services for broadcasters and advertisers worldwide.  He is the first non-American to have been inducted into the Promax International Hall of Fame in 1997 “for the contribution he continues to make to the business”, and in 2006 Bruce was awarded a Lifetime Achievement award by Promax UK for his remarkable involvement and influence on the broadcast creative industry.

He started at the 10 Network in Australia, then the 9 Network in Melbourne, before being poached by British Sky Broadcasting.   There he revolutionised the promotion department, launching Sky Multi-channels and developing the strong brand strategy for which Sky is now renowned.  In 1999 Bruce founded his own company Bruce Dunlop & Associates and with his considerable design vision BDA has quickly established itself as a leading independent television branding and promotions company with offices in London, Munich and Singapore.

Read more on his session... "Then And Now"

Domenico Bartolo is an international designer director and co-founder of 21-19, a design and communications agency, based in Melbourne, Australia. Specialising in brand identity projects across all formats, he has consistently won major awards every year, including the coveted, “Best of Show” at the Australian & NZ BDA Promax Awards for his opening title sequence for the SBS drama series ‘Going Home’. His branding work for the international airline Qantas, was awarded the highest of honours – a Pinnacle Award by AGDA.

Most recently his short films have found audiences in European contemporary art galleries, with his short film ‘The Reality Project’ selected to feature at the prestigious 10th anniversary of the ‘onedotzero’ moving image festival at the Institute of Contemporary Art, London in 2006. And again in 2008, for his animated film In Motion, this time at the British Film Institute in London.

Read more on his session... "Big Ideas Not Big Budgets"

Coming from a background of Art History, Marketing, Public Relations and Marketing Communications, Du Da Sheng leads Starhub’s Multiplatform Solutions Unit. He is responsible for the development and production of brand identity/user interface and promotions for all content across multiple platforms such as on-air, online and on mobile as well as in print. With his award-winning team, he creates the visual identities and promo campaigns for the highly successful Football Channel, Eureka Learning channel, SuperSports and popular cable Chinese entertainment channels, Variety Vision Drama and E City.  His team has garnered numerous top awards at international competitions like Promax/BDA, New York Festivals, Asian Television Creative and Technical Awards, Apollo Awards, Golden Drum and Phoenix Awards. Passionate about the industry, he has also served as both judge and conference chair for Promax/BDA and Asian Television Technical Awards among others.

Read more on his session... "World Gold"

Graeme Newell is a television marketing expert who shows cable, newspaper and broadcast teams how to generate revenue through relationship branding. After years as both a frontline producer and manager, Newell started 602 Communications in 1997. He has done consulting and training for most of the major cable, newspaper and broadcast groups including ABC, CBS, NBC, CNN, Fox, MSNBC, CNBC Gannett, HGTV, ESPN, Food Network, Hearst, Tribune, CBS News and more.

Read more on his session... "Beyond Product Features: Building TV Brands in Declining Markets"
Read more on his session... "The Writer's Block Survival Guide"

Growing up during the hippy era, Graham Perkins quickly got the bug to get out of school and pick up his guitar and play. A graphic designer by day, popstar by night, Graham was heavily influenced by the sights and sounds of London during the 70's and 80's, further developing his creative skills along the way. Graham came to Asia in 1996 and has had the pleasure to continue his creative approach to life working at Adobe, Apple, MTV, Republic Polytechnic and is now Director, Business Development for Rune Entertainment.

Read more on his session... "Celebrate the Heroes"

Gus Gordon is an award-winning Creative Director with innovative brand building experience in all media including film, television, advertising, emerging technologies and interactive.  In his current role as Creative Director for BBC Worldwide Channels Asia overseeing a portfolio of five channels, Gus successfully helped launched the channels in South East Asia - the first in the world.  Most recently Gus has created a new global campaign for BBC Knowledge and a new BBC Worldwide channels global campaign for Top Gear, the world’s biggest motoring entertainment brand.  A commercial film and TV director for over 15 years, Gus has an extraordinary breadth of knowledge and experience in the craft of film making and more importantly storytelling, having worked for some of the world’s biggest multi-national advertising agencies, record companies and TV networks.

Read more on his session... "They shoot horses don’t they"

Jonny Shaw spent much of his early career working as a planner at Bartle Bogle Hegarty in London, but it was a year spent in Japan straight after college on a Daiwa foundation scholarship that had perhaps the biggest influence on him. It was his experiences in Tokyo that inspired him to create (in 2003, along with Martha Lane Fox) Lucky Voice Private Karaoke, today Europe’s most exciting and innovative Karaoke business. Tokyo also tempted him back in 2004, first as Head of Planning at TBWA and then BBH Tokyo. And then in 2007 he became the founding partner of Naked in Tokyo. In just 2 years Naked has managed to offend much of the establishment whilst picking up a pretty impressive client list - Coke, Youtube, EA and Tesco, to name just a few.

Read more on his session... "Big Idea 3.0: Redefining Creative and Media In A Digital Age"

Kevin Aratari has been in advertising for 16 years and the Managing Director of US-based marketing agency mOcean since 2001. His work has taken him around the world, helming channel launches, re-brands, broadcast and theatrical advertising campaigns throughout Southeast Asia, Europe, the Middle East, and North America. In the US, mOcean’s clients include the biggest names in broadcast and cable television, nearly every major Hollywood studio, and major consumer product brands such as Lexus, Nokia, and AOL. Today, Kevin is helping lead the agency into our new and changing world of integrated, multi-platform marketing- blending traditional advertising with new digital media, content, and immersive experiences. He is asked to travel the globe to speak on entertainment marketing, and has been published in numerous industry trades.

Read more on his session... "Small Screen, Big Impact"

As Head of Creative, Matt Scarff leads the creative output for all ten of UKTV’s new-look thematic channels –Watch, G.O.L.D., Dave, Alibi, Eden, Blighty, Yesterday, Home, Really and Good Food  – both on and off air, working closely with the Marketing team and the broadcaster’s creative agency, Red Bee Media.  Since joining in June 2008, Matt has been instrumental in developing and implementing what is widely believed to be the most ambitious rebrand in British broadcasting history – ten channels in 19 months – while also raising the creative bar for UKTV’s campaigns both off and on air.  Matt joined from Red Bee Media (formerly BBC Broadcast) where, as Creative Head BBC One, he worked for ten years on campaigns including Doctor Who, EastEnders, Panorama, The Apprentice and Strictly Come Dancing.  Matt started his TV career at STARTV, Hong Kong where he worked as an Assistant Producer. At the same time he was a radio Presenter at Radio Television Hong Kong, RTHK Radio 3.

Read more on his session... "Brand & Deliver: 10 UK Channel Identities in 18 Months"

MK12 are based in Kansas City, Missouri, and are a design and filmmaking collective with acclaim in both commercial and artistic arenas. Founded in 2000, MK12's work constantly challenges the boundaries between narrative structure and experimental storytelling via juxtapositions of live action, graphic design, nostalgic influence and new technologies. MK12 has been sought after to direct numerous commercial and network-based projects and has also provided graphic design and animation for feature films such as Stranger than Fiction and The Kite Runner. The studio's experimental and short film catalogue has been featured in many international film festivals and has been published in design and trade journals worldwide. Most recently, their short film ™Overload - a collaboration with NY-based painter Brian Alfred - was inducted into the Guggenheim's permanent collection.  MK12 continues to produce original content for television and cinema and its most recent film, ™MK12's History of America, proves to be their most ambitious work to date, merging experimental design and traditional storytelling to dramatic effect. More information about this and other projects can be found at mk12.com

Read more on his session... "MK12 - The Quantum of Creation"

Nathan Drabsch is a Senior Design Director at TACTIC in Sydney Australia.  TACTIC are a multi-award winning broadcast agency who offer a full range of creative services for broadcasters. Nathan has been working in broadcast design for 10 years and has designed and directed award-winning spots, titles and branding for an array of Australian and International channels. Having presented at Promax/BDA World, Promax/BDA Australia/New Zealand and Promax/BDA Africa, Nathan will share his passion for design and effective on-air communication. He brings a broad range of design and directing experience to this session, and will be drawing upon this experience of taking promos and broadcast work from their conceptual beginnings to their final glory.

Read more on his session... " "How can we be lovers if we can't be friends." Designers & Producers: The Industry's Odd Couple "

Nicholas Ye started his creative career at the tender age of 16, working in a storeroom under the staircase of BBH Singapore. He subsequently joined TBWA Singapore before deciding, whilst still in school, that he wanted create a new kind of agency. He founded The Secret Little Agency (TSLA) in 2004 and now runs it with 6 other partners.  Hubbed regionally out of Singapore, TSLA plays lead creative council to brands such as Shell, SingTel, SAAB and Fox Channels International – doing work across Asia in countries like Singapore, Hong Kong, Taiwan, China, Malaysia & Philippines. TSLA’s breakthrough approach and work is widely discussed by local and regional media.  TSLA is described by Marketing Magazine as “one of Singapore’s best creative hot shops.”

Read more on his session... "FX - Rethink, Rework, Rebrand"

Pete Bishop has directed commercials for Coca-Cola, Duracell and other leading brands and created idents and broadcast design for, amongst others, MTV America, Hallmark (New York Film & Television Silver Award 2005), Sc-FI Channel, Nickelodeon, Disney, Star TV and Channel [V]. His Car Horn Orchestra live action ident for Channel [V] won the Promax World award in America.

Other work includes creation and direction of the animated TV series Captain Star, series director of ‘Spheriks’ for FIFA to coincide with the 2002 Football World Cup and series director of Bromwell High, a TV series for Channel 4 which aired worldwide and won both the Best of British Animation Award for Comedy and a Gemini in Canada for Best Animated Series in 2006.

Pete directed and co-created the HOW TO DESTROY THE WORLD shorts for the Discovery Channel (Creative Director James Gilbey), which won awards in 2009 at Annecy, Krok and HAFF.

He was Director of Animation at the National Theatre for ‘England People Very Nice’, a new play by Richard Bean directed by Nicholas Hytner, which had its sell-out run extended twice and about which the NY Times wrote, ‘Jeff Koons’s images of Popeye, on view at the Serpentine Gallery look sadly earthbound (as well as muscle-bound) compared to these spirited creations….. It’s a pretty funny marriage of venerable stagecraft and latter-day technology.’ 

Read more on his session... "Petes Café"

Writer for the OAP Team, Colors, Pratishtha Durga is wary of Korean horror flicks and zombie attacks, reads too much, is an occasional guest chef at a barbecue shack, and on weekends mixes aroma-therapy oils for her friends’ dogs. She is also a published author, a sporadic blogger, and a desk-top traveler to remote places accessible through Google Earth. She is a member of a fortnightly Board games group, and follows several Alternate Reality Games, none of which she has ever cracked without the help of a forum. She also podcasts whenever her geek husband can convince her to do so.

Read more on her session... "Launching Colors - A Promo Perspective"

Rob Middleton is by far and away the most gifted and humble man working today in the world of Asian promos. If there was a lifetime achievement award for people in our industry here, he would have won it several times over… but we know his humility would never allow him to accept such an honor.

Rob has been pushing the envelope in Asia for twenty years now, spreading his genius over a vast number of channels (almost none of which he has destroyed). Rob helped launch the original MTV Asia, designed and launched the Channel [V] Music Network, as well reinvigorated CNBC, Hallmark, and Celestial, to name but a few.

As Asia’s promo ambassador to the world, Rob held a seat on the Promax board for 5 years and was chairman of Promax Asia for 7. While his varied skills are called upon for many other facets in broadcasting, promo is Rob’s first love. He is presently making people cry at the Astro Entertainment Network in Malaysia.

Read more on his session... "Something For Nothing"

Silas Hickey is the Creative Director, Asia Pacific Animation Development, Turner Entertainment Networks Asia, Inc. (TENA). Based in Tokyo, Silas is responsible for the creative direction of Cartoon Network’s pioneering original content development initiative, SNAPTOONS, including the production of high-quality original shorts from script to screen in Asia-pacific. He also works closely with the Acquisitions team in the region and plays a pivotal role in ensuring what goes on air reflects the Cartoon Network brand and its promise to kids – to deliver fun, engaging and relevant content. This is also in keeping with his vision that kids everywhere can grow up watching a combination of locally produced premium content and great shows from around the world.

Read more on his session... "Animation Development Fundamentals: 50% Fundament, 50% mental"

Tracy Wong is the Director of Creative Services at Animax, Asia’s first youth brand channel specializing in Japanese animation and youth entertainment. Overseeing on- and off-air marketing of the Animax brand, Tracy provides direction to create campaigns to drive tune-in for shows and to shape a distinct identity for the channel. Serving as Director of Creative Services of Animax since 2007, Tracy has not only won International Promax Awards, but was also executive producer of Animax’s first original animation production ‘LaMB’ in 2009. Previously with sister channel AXN; she also garnered honours including Promax International & Asia, New York Festivals and Asia Image’s Apollo Awards.

Read more on her session... "Celebrate the Heroes"

Call +65 6736 1435 for more details. For further details, email monica@promaxasia.tv